€10 off Spring collection
Expires in 6 days
A linear walkthrough of the new M&S Rewards member app — from the first time it opens to the moment a voucher is redeemed at the till.
Cyprus
Earn points at every M&S till. Unlock vouchers, member-only offers and birthday treats — all in one place.
ΕΛ · EN · RO
STEP 01
Welcome & onboarding
Branded entry, language pick, smart sign-in.
Good morning
Eleni
Points balance
4,820
Quick scan
Tap to enlargeShow at till to earn
Member ID · 104821
€10 off Spring collection
Expires in 6 days
Double points weekend
Sat 14 — Sun 15
Birthday coffee on us
Available all month
STEP 02
Home & tier ring
Points balance, tier progress, quick scan tile.
Eleni Constantinou
ID · 1048-2173-99
Day 1 welcome voucher
Auto-applies on scan · No min. spend
Brightness boosted · Hold near the till scanner
STEP 03
QR at the till
Live scan with Ready → Scanning → Redeemed states.
Receipt · 12 May 2026
×+ 248 points
earned at Nicosia · The Mall
Basket
Spring linen blouse
1 × €34.00
Café latte + croissant
Café · breakfast
Plant-based ready meal ×2
Food
Day 1 voucher applied
Auto
1,180 points to Platinum
Estimated reach: 2 weeks at your current pace.
STEP 04
Receipt & points earned
Post-purchase digital receipt with points + voucher savings.
Wallet
€10.00
off your next purchase
Migrated from your old loyalty card. No minimum spend.
Birthday coffee
Free at café · all April
Womenswear treat
20% off selected lines
Gold members only
Free home delivery
STEP 05
Wallet & vouchers
Day 1 welcome voucher + member-only treats.
Missions · April
Womenswear · Food · Beauty
2 of 3 · ends 30 Apr
Use the app at the till
+200 pts5 / 10 scans
Try our new Beauty edit
+150 pts0 / 1
Bring a friend
+1,000 ptsRefer to earn
Café morning routine
Free coffee3 / 5 visits
Visit any M&S in Cyprus
Tap to find your nearest store
STEP 06
Missions & challenges
Gamified earn paths to drive frequency and basket mix.
For you
Exclusive to Gold members until Sunday.
Café morning fix
Coffee + pastry €4
Home essentials
Buy 2 save 15%
Beauty treat
Mini gift over €40
Kids new in
Members early access
STEP 07
Personal offers
Klaviyo-driven personalisation by category.
Activity
4,820
Balance
+ 612
Earned 30d
− €18
Redeemed
Last 7 days
+18% vs last wkEarned · POS Nicosia
Today · 09:42
Voucher applied · €10
Today · 09:42
Push opened · Spring edit
Yesterday
Tier upgrade · Silver → Gold
3 days ago
Earned · POS Limassol
1 week ago
Birthday voucher used
2 weeks ago
Earned · POS Larnaca
3 weeks ago
STEP 08
Activity & history
Points ledger, weekly trend, filterable timeline.
You did it
You unlocked the highest tier. Free delivery, double points, and a surprise on your birthday — every year.
+2,000
Bonus
2× pts
Earn
€48
Saved
STEP 09
Tier-up celebration
The hero moment — Platinum unlocked.
Account
Gold member since 2018 · 104821
Language
Communication preferences
Offers & news
Push notifications
App-only deals
SMS
Important only
Viber
Personalised offers
Quiet hours
21:00 → 08:00
STEP 10
Profile & preferences
Language, channel consents, quiet hours.
Cyprus
Earn points at every M&S till. Unlock vouchers, member-only offers and birthday treats — all in one place.
ΕΛ · EN · RO
STEP 01
Welcome & onboarding
Branded entry, language pick, smart sign-in.
Good morning
Eleni
Points balance
4,820
Quick scan
Tap to enlargeShow at till to earn
Member ID · 104821
€10 off Spring collection
Expires in 6 days
Double points weekend
Sat 14 — Sun 15
Birthday coffee on us
Available all month
STEP 02
Home & tier ring
Points balance, tier progress, quick scan tile.
Eleni Constantinou
ID · 1048-2173-99
Day 1 welcome voucher
Auto-applies on scan · No min. spend
Brightness boosted · Hold near the till scanner
STEP 03
QR at the till
Live scan with Ready → Scanning → Redeemed states.
Receipt · 12 May 2026
×+ 248 points
earned at Nicosia · The Mall
Basket
Spring linen blouse
1 × €34.00
Café latte + croissant
Café · breakfast
Plant-based ready meal ×2
Food
Day 1 voucher applied
Auto
1,180 points to Platinum
Estimated reach: 2 weeks at your current pace.
STEP 04
Receipt & points earned
Post-purchase digital receipt with points + voucher savings.
Wallet
€10.00
off your next purchase
Migrated from your old loyalty card. No minimum spend.
Birthday coffee
Free at café · all April
Womenswear treat
20% off selected lines
Gold members only
Free home delivery
STEP 05
Wallet & vouchers
Day 1 welcome voucher + member-only treats.
Missions · April
Womenswear · Food · Beauty
2 of 3 · ends 30 Apr
Use the app at the till
+200 pts5 / 10 scans
Try our new Beauty edit
+150 pts0 / 1
Bring a friend
+1,000 ptsRefer to earn
Café morning routine
Free coffee3 / 5 visits
Visit any M&S in Cyprus
Tap to find your nearest store
STEP 06
Missions & challenges
Gamified earn paths to drive frequency and basket mix.
For you
Exclusive to Gold members until Sunday.
Café morning fix
Coffee + pastry €4
Home essentials
Buy 2 save 15%
Beauty treat
Mini gift over €40
Kids new in
Members early access
STEP 07
Personal offers
Klaviyo-driven personalisation by category.
Activity
4,820
Balance
+ 612
Earned 30d
− €18
Redeemed
Last 7 days
+18% vs last wkEarned · POS Nicosia
Today · 09:42
Voucher applied · €10
Today · 09:42
Push opened · Spring edit
Yesterday
Tier upgrade · Silver → Gold
3 days ago
Earned · POS Limassol
1 week ago
Birthday voucher used
2 weeks ago
Earned · POS Larnaca
3 weeks ago
STEP 08
Activity & history
Points ledger, weekly trend, filterable timeline.
You did it
You unlocked the highest tier. Free delivery, double points, and a surprise on your birthday — every year.
+2,000
Bonus
2× pts
Earn
€48
Saved
STEP 09
Tier-up celebration
The hero moment — Platinum unlocked.
Account
Gold member since 2018 · 104821
Language
Communication preferences
Offers & news
Push notifications
App-only deals
SMS
Important only
Viber
Personalised offers
Quiet hours
21:00 → 08:00
STEP 10
Profile & preferences
Language, channel consents, quiet hours.